From the Floor Up

Local Designers Get Schooled at Daltile Design Studio in Dallas

Posted by Daltile Team on Apr 7, 2016 10:30:00 AM

The Daltile Design Studio in Dallas hosted an event called Houzz Universtiy on April 6th. A Houzz representatives held classroom sessions with the local design community to teach them how to use the tools available through Houzz.com to promote their design businesses. Ryan Guaderrama of the Houzz Community team told attendees in the morning session, “Today you are going to leave with a strong Houzz profile so you can begin to maximize your exposure to homeowners.”Houzz University Event at the Dallas Daltile Design Studio

In two separate sessions, one for newcomers to Houzz and one for more advanced users, designers learned three key steps to building a strong Houzz profile: creating a great profile page, uploading images, and getting reviews—all aimed to help them increase their reach as designers in the Dallas area.  Classroom sessions included hands-on exercises and one-on-one assistance from a Houzz pro. Designers came with varying levels of completion on their Houzz profiles from years of experience to starting their first professional profile during the event.

Rosalyn Redel, a designer at Designed for Dallas Living, told us “I got a client from Houzz in the first week after I built my professional profile. I came today to learn how to better use Houzz so I can increase my business.”

Professional Houzz ProfileThe event functioned as a test to see how much interest designers might have in learning about the Houzz tool. Tori Smejkal, Customer Experience manager at Daltile, said “We wanted to gauge interest in the industry and facilitate our customers in leveraging a tool that will help them find more business.” Ginga Guidroz, the Dallas Design Studio manager, said “Whether you are familiar with Daltile or not, all are welcome. We loved seeing new faces at the event and introducing them to Houzz and the Daltile universe.”

Topics: News

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